The New Anti-Spam Law and Your Business: What You Need to Know

June 20, 2014

Electronic communication has not only become an essential part of how we do business, but of how we get business. Companies of all sizes use emailing lists, online social networks and texting to help create and sustain customer relationships. But on July 1, 2014, portions of the Electronic Commerce Protection Act come into force that place restrictions on these types of advertising practices. After this date, most individuals and organizations will be prohibited from sending unsolicited emails, texts and other similar electronic messages that promote their products or services. Those businesses that do not comply with this prohibition risk receiving a fine of up to $10,000,000.00.Read This Story